As I discussed in my previous post, Blizzard is toying around with the idea of releasing a game time for gold option. Today they released a more in depth post about how they're planning to implement it. If you want to read the post in it's entirety, you can find it here.
The Gold Maker's Summary
If you (quite like me) only care about how this effects the avid gold maker, not the average player buying the token to sell for gold, it's pretty cut and dry. The tokens can be bought from the Shop (in game or otherwise) for $$$, and are worth 30 days of game time. Blizzard has not specified for how much real money (TBD), but one would think somewhere in the $15 range.
I believe Blizzard's true motivations in doing this will show when the pricing comes out. Right now they're claiming it will cut down on illegitimate gold selling and stealing of accounts. To me if they price it over $15, Blizzard will be making a statement, because they will now be making more than they previously would have had the player who uses the token straight out paid for their subscription, and their true motivation - money, not to improve the game environment - will be clear.
Unfortunately there's no chance to flip these things, for multiple reason but the main reason being: "After you purchase a Token for gold, it becomes Soulbound."
The second, perhaps more interesting aspect, is that Blizzard is fixing the price for these tokens, on a special in game market.
"The gold value of a Token will be determined dynamically based on supply and demand. When you put a Token up for sale, you’ll be quoted the amount of gold you’ll receive upon a successful sale. If you then decide to place the Token up for sale, that amount is locked in, and the gold will be sent to your mailbox after another player purchases your Token."
In all, it's an interesting feature, it will allow gold makers to purchase game time for gold, but not much more. It will be interesting to see how Blizzards pricing works out, both in their pricing of the tokens, and the gold pricing across servers.
There's a discussion going on about the WoW token over at The Consortium that's quickly building up steam if you are interested in reading more or joining in the discussion with fellow gold makers.